What’s the Unexpected But Key Role of a Fashion Tech Boss? Check Out This Story & Find Out

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Welcome to our third podcast from the NRF Big Show a month ago.  For this podcast I spoke with Dolly Singh, founder of Thesis Couture, and Alison Lewis, founder of Switch Embassy.   We also had the privilege of re-joining with Monica Phromsavanh, Founder of Modabox.  Dolly and Alison shared with us gorgeous, hi-tech items including: Thesis Couture’s first-of-its-kind scrappy, high-heels that are as beautiful for your back as they are for your feet; and covetable purses like a light, “soft, squishy,” nature-inspired, blue-tooth enabled leather clutch with LED lights and flexible display.

Our conversation spanned topics from how to gather and learn from one another as tech bosses  (leveraging those “secret societies” out there) to what we wished our shoes could do in a dream world (flying, being able to hold our babies, you name it).  One of my favorite statements of the discussion came from Dolly: “It’s desire that drives the world…I don’t want ugly shoes, I want shoes that make me feel like a million bucks…logic doesn’t prevail.”  I couldn’t agree more!

What became so evident from our conversation is the importance  of these women’s ability to communicate — better yet — translate to others.  I immediately connected with that.  So much of my role at Google is to decode and translate the true value of digital to our clients, or translate the user’s underlying motivation and needs to my creative and engineering counterparts.

The same is true for these women.  Not only do they have an amazing sense of vision, but they have a strong ability to translate that vision to all the respective parties.  These different parties often come from very very, different “worlds”, like Silicon Valley engineers and luxury Italian shoe designers.   Alison named her company “Switch Embassy” because of the necessity to be able to pivot AND be “bi-lingual” (my words, not hers).  She has to “speak” fashion AND tech in order to combine these two worlds.  Her role is to really listen, translate and bridge all the expertise.   In her words: “Tech guys don’t know how to talk to brands, and brands don’t know what to ask.”

We sometimes forget how valuable being a great translator and communicator truly is.  We revere the creator, which, having grown up in the advertising world where the creative  director is king, I get it.  But without the ability to bring people together and to get them to see one another’s needs, aspirations and visions, nothing would come to fruition.  As Monica pointed out, “it’s about getting things to market, not just creating them.”  Without the ability to translate among many different teams, collaboration could never happen, and the final product would just be a nice image in someone’s head.  I don’t know about you but I want those beautiful, hi tech purses and shoes in my hands and on my feet, not in my dreams! :).

For the full, fantastic conversation among these tech bosses, have a listen to our audio podcast.

https://soundcloud.com/kathleen-kiley/show-3-beautyskew-mixdown

And if you want to see the live version on camera, have fun watching this…again forgive us for the sound!

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Monica Phromsavanh: From refugee to serial entrepreneur. Hear her story on our first-ever-podcast!

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A few weeks back I announced my panel and podcasts at the National Retail Federation‘s Big Show (“Getting Up Close and Personal with the Hottest, Coolest Ladies in Fashion Tech).  I was so fortunate to meet with some of the brightest, loveliest and most interesting women in the world of fashion tech and wearable technology.  Over the course of the next weeks I will be sharing their stories via the podcasts that we taped.

During our podcasts, we discussed a slew of topics like these women’s journeys, their points of view on the convergence of beauty and fashion with technology, and the challenges and opportunities they face as women in the technology.

In light of President Trump’s deplorable immigration ban, I have to kick this series off with the amazing story of Monica Phromsavanh, Founder of Modabox and formerly from Burberry, and Limelight Shops, to name a few.  She overcame tremendous odds to become the amazing entrepreneur that she is.  Her journey starts as a refugee in Argentina, working in a sweatshop.  

My favorite quote of her’s: “Technology is a great tool but at the end of the day we’re still human and we still want human connection.”

See what she’s referring to in this snap shot of our conversation.

No question the conversation with Monica could have gone on for hours.  Chatting about the beauty of, implications of, and challenges with the interplay of fashion and technology is and was fascinating.  But let’s also recognize what Monica, and others like her, gift us.  Perspective, new ideas, tenacity, grit, gratitude…to name a few.  Can you imagine if we let this administration ban more brilliant, game-changing people like Monica from entering and flourishing in this country?

You can hear the whole conversation, plus interesting dialogue with my co-host Valerie De La Rosa of Conde Nast Entertainment, and my other special guest, Jackie Trebilcock, Founder NY Fashion Tech Lab, via our podcast below!

https://soundcloud.com/kathleen-kiley/show-1-beautyskew-mixdown

Looking forward to your feedback!

 

Getting Up Close and Personal with the Hottest, Coolest, Ladies in Fashion Tech

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Warning: This is not your typical Beautyskew post :).

I’m taking a leap.  For those of you who follow my posts, you know that I share my thoughts in written form.  Well, for the first time, I’m going to leverage the camera for the next, few upcoming posts.  And even better, I’m going to bring in other points of view regarding beauty in culture!  Specifically, I’m going to be interviewing some of the coolest, smartest and most innovative ladies in the wearable tech space.

This weekend, I have the privilege of speaking on a panel at the NRF about my work on social media.  But, honestly, what I’m truly excited about is that same Sunday (January 15th) and Tuesday, January 17th, I will be interviewing the following amazing women:
1.Neha Signh @ObsessVR: Founder and CEO of Obsess; former Head of Product at Vogue

2. Monica Phromsavanh @MyModaBox: Founder of Modabox; former Burberry, Limelight Shops

3.Heidi Lehmann Founder SWSI @HeidiLehmann: Producer Fashion Geeks

4. Dr. Amanda Parkes Chief Technologist Manufacture NY & Visiting Scientist MIT @amandajparkes: Host Fashion Geeks

5. Dolly Singh: Thesis Couture founder

6. Alison Lewis: founder Switch Embassy

7. Christina D’Avignon @getringly: Ringly founder

8. Jackie Trebilcock: founder I NY FASHION TECH LAB @NYTFlab

9. Karen Moon: Co-Founder Trendalytics; Former Gap, Goldman Sachs&Co
@TheKarenMoon

10.Veronika Harbick: founder @ThursdayFinest 3D Printer

11. Robin Raskin: CES Founder Living In Digital Times @robinr – shares FashionTech trends hot off the #CES17 Showroom Floor

And what’s even better?  I get to cohost with my amazing and fun buddies:
1. James Eschricht from ESPN @JcreativESPN
2.Valerie De La Rosa from CONDE NAST @VDLR

What  a line up!?

We will be discussing these women’s amazing journeys, their products — from hi tech shoes (which I will be wearing!) to 3D printed scarves, their opinions on the merging to technology, fashion and culture.

I have to admit, I’m a bit nervous.  I’ve never done anything like this before.  But what’s a better way to kick 2017 then by diving knee deep into some new, scary terrain?

If you can join in person, please do.  Here is the full agenda at the NRFiLab. Otherwise, hang on for when we stream via Beautyskew.

I can’t wait!