The title isn’t a tease. I’m going to give you the answer but I need to back track a bit.
Beauty can now be judged by artificial intelligence. Yep, there is going to be a beauty contest using robots to judge people’s appearances. The reason for the new type of contest? According the recent article about this contest, Beauty Contest Features Algorithmic Judges, human judges are too biased to judge beauty fairly.
As a tech-lover and someone fascinated with A.I., I wanted to appreciate this new type of contest, but the idea is all wrong. I’m sure many of you would begin by protesting the whole concept of a beauty contest. I have mixed feelings about the benefit of these contests, and I’ve written about the pros and cons of them in many past posts. But, for today, I’m actually going leave that argument alone.
What I will challenge instead is the idea that a robot can truly detect beauty. This isn’t an argument for embracing inner beauty (though I appreciate that too). Rather it’s argument against the idea that our definition of beauty is only measurable. I agree that we are attracted to symmetry and a certain ratio of eyes to chin to forehead, etc. as a survival mechanism from our ancient pasts. The thinking here is the more symmetrical our features, the healthier we are, and the healthier our offspring would be. Of course a digital device would better discern these measurements. I also agree with the story that human judges can be biased due to cultural norms.
My issue with such a contest is that what we perceive as beautiful is strongly associated with a person’s “essence.” I’ve written about this concept in an earlier post, the Pleasure of Beauty. According to author and Yale psychology professor, Paul Bloom, in his book How Pleasure Works: The New Science of What We Like What We Like, we derive pleasure from things like art, sports and beauty. But this pleasure doesn’t just come from the rational combination of factors (think technical skills like amazing batting speed or the perfect pirouette) but from the ESSENCE of things and people. The essence is that which lies beneath the surface –the history, background, personality, you get the picture. As Bloom writes: “things have an underlying reality or true nature that one cannot observe directly and it is this hidden nature that really matters.” This is why we pay tons of money for an original painting versus a counterfeit. It also explains, not to gross you out, why some people are cannibals…they want to connect with the “inner-ness” of the person. Net net, we seek the essence to truly get pleasure from things.
This goes for physical beauty too. We all have an essence that comes forth to make us more or less beautiful. Maybe you call that our “stories”, a certain depth, or our many sides. And this essence shapes our perceptions of others’ beauty.
Bloom cites an experiment with college students in which classmates were asked to rate people’s looks. The participants weren’t acquainted with the classmates beyond sitting with them in the same lectures. Interestingly, attractiveness ratings went up when classmates saw people more often. It’s not that now they had a better view of the people they were rating. The point here is that more exposure to who a person is — their ESSENCE — the greater the appreciation of even his/her physical attractiveness. In fact, what I think is even more interesting is that the subjects (i.e. the people assessing others’ beauty) didn’t even interact with their classmates! They didn’t form their opinions because one was nice or the other was obnoxious. It was merely the closeness that developed over time, and the greater recognition of the others as human beings, that affected their views.
This is not a call for eschewing physical beauty in favor of inner beauty. And I’m not saying inner beauty determines our assessments of who is beautiful. Rather, what I take from Bloom’s analysis is that beauty is a combination of physical characteristics and one’s essence. Our sense of attraction can’t be deconstructed to include ONLY physical characteristics. We just aren’t wired to see the world this way.
Yes, a bizarro beauty contest can turn beauty into something scientific and objective. But, and what we all probably know at some level and what Bloom confirms, our physical attractiveness is actually quite deep. We are beautiful because we are not just perfect, symmetrical robots, but because we are human beings.